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They serve to ensure the function of the website and to make the internet offer as a whole more user-friendly and effective. Cookies cannot execute programs or transmit viruses to your computer. Cookies are small text files that are assigned to / stored on your hard drive by the browser you are using and through which certain information flows to the body that sets the cookie (in this case by us). When you use our website, cookies are stored on your computer. It has been associated as a sponsor or co-sponsor with various realities shows and serials globally.SCHELL's website uses cookies. The brand has always positioned itself as young & vibrant. Brand equity in the strategy of Close up. Unilever is closely working with 2700+ redistribution stockists and shoppers every day to maximise their sales so that too makes sure that whether it is a small Kirana store or drug store or pops and moms store at a distant location their product should reach to all these locations on time every time. It works on go-to-market strategies to reach out each and every part of the country with its varied types of the distribution channel. Distribution strategy in the Marketing strategy of Close up. BCG Matrix in the Marketing strategy of Close up-Ĭlose up operates with 3 product line, Fire freeze and Icy white are Stars in the BCG matrix and Deep action is a question mark due to the presence of a large number of players in this segment. Strong Product line: It offers product categories namely Deep Action, Fire freeze and Icy White having deep SKUs (stock keeping unit) across the product categories.
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